The Project
01
Nike wanted people to experience the inspiration behind the Air Max Pulse: the underground music scene in London. We created an immersive listening room with audio-reactive visuals synced to the music, featuring four young London artists, each representing a different genre and art direction. After a quick personality test, visitors are matched with an artist and their persona, then step inside to see and hear their world.
This project was created as part of my work at UNIT9.
